Wednesday, November 25, 2009

Riga for Christmas?

Riga's promotional campaign to lure visitors to Riga as a Christmas holiday destination have been delayed, and advertisements due to appear on Swedish websites did not appear as scheduled. Tourism experts believe the delay may be due to the lack of a clear vision and not due to lack of punctuality on the part of Latvians. "The campaign will be running by Christmas Eve, I guarantee it," says Ainars Dingleberry, chairman of Frens of Riga (sic), the coalition of local businessmen who have led the campaign to improve Riga's image abroad and attract a better quality tourist.

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